Wednesday, December 4, 2002
Top Stories
Apple Offers IP Over FireWire Preview Release
Apple's Developer Connection (ADC) Web site is now offering an IP over FireWire Preview Release — technology that enables Macs and other devices to communicate using TCP/IP through FireWire instead of Ethernet or other common networking media.
Apple: It's All About The Brand
Ask marketers and advertising experts why Mac users are so loyal, and they all cite the same reason: Apple's brand.
News
Opera 'Should Be Default Mac Browser'
Opera should be the default browser in all new Macs, Opera Software's chief executive officer Jon von Tetzchner revealed as the company releases Opera 6 for Mac Beta 3.
Out Of The Boutique, Into The Big Time
Where Xserve has gone into operation in Australia, corporate users have been impressed by performance and price but critical of documentation and what some of them call Apple's "retail" approach to corporate buyers.
For Mac Users, It Takes A Village
Consumer behaviorist Tom O'Guinn thinks the key to Apple's loyalty is the Mac community itself. Apple users are not loyal to Apple per se. They are loyal to Apple and to each other.
New S.J. School Gives Every Studnet A Laptop
At San Jose's new Evergreen Valley High School, the idea of a computer lab is virtually obsolete.
Apple's Wireless LAN Problem
Despite its striking industrial design, speed and versatility, the TiBook has an apparent Achilles' heel that has gained increasing attention of late. Its wireless LAN setup has been reported to be very limited in comparison with other notebook computers.
Apple Connects With New Bay Street Store
"We want to grow our market share, pure and simple."
High-Tech Jacket Developed In Vermont
A textile data strip allows buttons on the jacket's sleeve to communicate with a digital music player located in a compartment in the chest.
Usability Is Next To Profitability
Software companies have finally grasped the value of easy-to-fathom programs, and they're pouring resources into the task.
New OS Creating Macintosh Converts
Unix-based Mac OS X 10.2 offers network executives more familiar administrative tools.
Opinion
Macworld Readers Divided Over Digital Hub
Just over half of Macworld Online readers think Apple's focus on the digital hub alienates professional users — 56 per cent replied: "No, it forgets pro users."
An Interview With Tim O'Reilly
We set the tape rolling—yes, we still use tape—and from iPod to Web services to O'Reilly's upcoming Emerging Technology Conference, here's what Tim's thinking about as of late.
Review
Apple Laptops And OS X - How Much Power Do You Need?
iApp Power Play
You probably didn't realize this because Apple's marketing focus to consumers is simplicity, not integrated environments. But there's certainly more to the iApps than initially meets the eye.
Sidetrack
FREE MUSIC : Finnish taxi drivers will have to pay royalties just to switch on the radio. Are things adding up to the creation of an "Open Source" music movement?
Wintel
Judge Explores Sun Challenge Of Microsoft
A federal judge hearing Sun Microsystems' private antitrust suit against Microsoft said today that forcing Microsoft to carry Sun's Java software in the Windows operating system could be an attractive remedy.