The Writing-the-History Edition Sunday, July 15, 2018

App Preservation: Saving The App Store’s History, by Federico Viticci, MacStories

Very few people would be sad that their favorite fart app from 2008 was never updated for 64-bit and got nuked by iOS 11, but the same isn't true for pioneering titles that were essential in writing the history of the App Store. And while the topic of software preservation has been addressed by other industries, Apple has largely ignored this conversation, treating all apps as equal commodities in spite of the fundamental role that some of them played in the history of the App Store, the art of gameplay design, and, ultimately, our culture.

On the tenth anniversary of the App Store, and looking ahead to the App Store's next 10 years, this feels like a discussion worth having.

Sweet, by Dr. Drang, And Now It’s All This

No one wants to go back to the days before the App Store, but it is worth remembering that clever developers gave us useful things even when they were stuck in the molasses of the sweet solution.

Apple Loses Key Sales Executives As India Strategy Stumbles, by Saritha Rai, Bloomberg

Apple Inc. has lost a trio of pivotal executives in India in recent weeks as it struggles to boost iPhone sales in the world’s fastest-growing major smartphone market, people familiar with the matter say.

Among the executives who’ve departed are its national sales and distribution chief, the head of its commercial channels and mid-market business, and the head of telecom carrier sales, said the people, who asked not to be identified discussing internal matters. Apple’s Indian sales team is now undergoing a restructuring, one of the people said.


Apple's New Leather MacBook Sleeve Is Finely Crafted And High Quality -- But At A Cost, by Andrew O'Hara, AppleInsider

These simple sleeves don't have a lot of fancy features like other cases, but they are just minimalistic enough to get the job done. They are quite well made, even if the price tag is a bit high. If you can get over the three-figure price tag, these are great sleeves for taking your Mac with you on the go.

Apple Celebrates The World Cup Final With Apple․com Overhaul, by Chance Miller, 9to5Mac

Ahead of the World Cup final tomorrow between France and Croatia, Apple is joining the fun. The company has overhauled both its French and Croatian websites with a short soccer-themed videos.


Apple Telegraphs, by M.G. Siegler, 500ish Words

It feels like we’re actually now past “peak” MacBook. The recent reception of things like the TouchBar and the broader new keyboard have ranged from “meh” to outrage. Many people still believe the MacBook Air was the pinnacle of the line. Apple seems out of ideas for how to improve the MacBook, they can only now make it slightly faster (with the latest Intel chips) or slightly worse (with their cosmetic changes that backfire).

The next real change is the ARM MacBook. It’s not quite whittling down the MacBook into an iPad, but it’s not completely not that either. Imagine a device that was thinner and lighter than even the current tiny MacBook. Imagine one with battery life that was twice as long. Imagine one with an edge-to-edge screen. Imagine one that could run iOS apps…

It’s pretty easy if you try.

The Inconvenient Truth About Cancer And Mobile Phones, by Mark Hertsgaard, The Guardian

Lack of definitive proof that a technology is harmful does not mean the technology is safe, yet the wireless industry has succeeded in selling this logical fallacy to the world. The upshot is that, over the past 30 years, billions of people around the world have been subjected to a public-health experiment: use a mobile phone today, find out later if it causes genetic damage or cancer. Meanwhile, the industry has obstructed a full understanding of the science and news organisations have failed to inform the public about what scientists really think. In other words, this public health experiment has been conducted without the informed consent of its subjects, even as the industry keeps its thumb on the scale.