MyAppleMenu - Mon, Feb 23, 2015

Mon, Feb 23, 2015 The When-That-Lady-Slit-Your-Throat Edition

For some of the actors and directors, not only did they failed to take home an Oscar statuette last night, they also have to pay income tax on $20,000 worth of astrology reading, $1,200 worth of L.E.D. light therapy, and things called "orgasm boosters" and "luxury condom."

Apple Airs Filmmaking iPad Ad Narrated by Martin Scorsese for the Oscars

Mark Gurman, 9to5Mac:

The new video advertisement is narrated with excerpts from notable movie director Martin Scorsese’s 2014 commencement speech at the NYU Tisch School of the Arts.

And, of course, now is a good time to re-watch my favorite Apple's Oscar advertisement: "Hello".

The iPhone 6 Versus the iPhone 6 Plus

Ben Brooks:

I used to brag that I could do all my work on my iPad with ease, and while that is more true today than ever, it’s also becoming very true for my iPhone, but not that small 6, you gotta get the plus. I feel sorry for people still using those puny iPhones.

Personally, I've always find it easy to understand the tradeoffs when selecting the different variations in Apple's products. iPod classic versus iPod nano. 11-inch laptops versus 13-inch laptops versus 15-inch laptops.

However, the iPhone 6 versus the iPhone 6 plus is one of those decisions that I find difficult to make.

Rivals Google and Apple Fight for the Dashboard

Aaron M. Kessler and Brian X. Chen, New York Times:

But nowhere is that obsession playing out more immediately than in the battle to develop the next generation of cars’ dashboard systems. In the coming weeks and months, dealerships around the country will begin selling vehicles capable of running Android Auto, Apple CarPlay, or both.

“Consumers have spoken,” said John Maddox, assistant director of the University of Michigan’s Mobility Transformation Center. “They expect to have coordination between their phone and their vehicle.”

If your product has a screen, and yet neither Apple nor Google is eyeing to add their software to that screen, that just means your product is already obsoleted.

The Best iPhone 6 Battery Case (So Far)

Nick Guy, The Wirecutter:

We’re expecting a flood of new models over the next few months and we’ll test those cases for this guide as they arrive. But if you need the extra juice right now, uNu’s DX-6 Protective Battery Case is the best value of the six we’ve tested so far. We reached this conclusion after more than 30 hours of battery testing on the only six finalists currently available. Not only is it the least-expensive certified case currently available, the DX-6 also provides a 120 percent charge—one full charge plus another 20 percent—to the iPhone 6 at a very fast rate, and it’s the lightest of the bunch by a few grams.

Stuff.

The Getting Things Done-inspired task management app adds Today and Share extensions (found in the iOS version of OmniFocus for iPad and iPhone), adds support for Find and Replace in actions (in addition to notes), enables you to share text from actions via the toolbar share button, reduces the minimum window width, and will attempt to use English relative date names when localized relative date names can’t be parsed.

Women Are Leaving the Tech Industry in Droves

Tracey Lien, Los Angeles Times:

Plenty of programs now encourage girls and minorities to embrace technology at a young age. But amid all the publicity for those efforts, one truth is little discussed: Qualified women are leaving the tech industry in droves.

Women in tech say filling the pipeline of talent won't do much good if women keep quitting — it's like trying to fill a leaking bucket.

Develop.

Twitter's Dilemma

Matthew Panzarino, TechCrunch:

Over the past few weeks the company has been shipping a variety of new features, as it always does. But the particulars of those features had me curious about the decision making process for Twitter’s product.

Long awaited low-hanging fruit like group messaging features, tweet translation and native video on Twitter have all been shipped recently. As has the ability to ‘catch up’ on interesting tweets sent while users were away from the platform. And new versions of the homepage that are more welcoming are in preview for some users.

Crowd pleasers. Seemingly no-brainer products that took way too long to get out to users. Why now?

Also:

Most tweet-deleters, though, are not trying to protect themselves from a dark past. (After all, the worst gaffes often stand in the public record, no matter whether the original offending tweet got deleted.) Instead, they want their Twitter accounts to reflect their present states of mind and interests.

Notes.

Parting Words

Thanks for reading.