MyAppleMenu - Sun, Sep 13, 2015

Sun, Sep 13, 2015The Never-Walk-Alone Edition

Companion App Promises You’ll Never Walk Home Alone Again, by Samantha Rhodes, USA Today

It’s 11:30 p.m. and you’re walking home alone from the library. You’ve heard that some areas are unsafe. You think about texting a roommate to let her know that you’re on your way back, but decide not to because it really isn’t that far of a walk. Besides, this wouldn’t exactly be of help if you ran into trouble. Instead, you just hope that no one will bother you.

Now however, Companion, a free app developed by five University of Michigan students, gives that friend you reached out to the ability to actively participate in ensuring your safety.

Notes

Subscription iPhones, by Benedict Evans

Meanwhile, this means Apple will be selling both refurbished models from one and two years ago and also (as it does today) newly manufactured instances of those older models. How will that work? How will the margins compare? Will it cost $260 to make an iPhone 6S in a year (maybe)? Then, how and where will Apple sell these? One obvious answer is that they'll go to emerging markets - to India, Latin America and, yes China. But how big will this be - how many people will take it up? How will Apple explain the difference?

Scientists Have Discovered Why Running Makes You Happy, by Ariana Eunjung Cha, Washington Post

When you're in motion, your leptin levels may fall, and the researchers said this could "send a hunger signal to the brain's pleasure center to generate the rewarding effects of running."

Closing Doors

I'll take "elegant metaphors for death" for $500, Alex. pic.twitter.com/S8g35oF8Uj

— Kashana (@kashanacauley) September 12, 2015

Thanks for reading.