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The Relatively-Dated Edition Friday, April 5, 2024

The Desktop Mac Is Dead, by Roman Loyola, Macworld

For Apple fans who like to see the company’s products have the latest the greatest technology, it’s disappointing. Apple’s current desktop lineup offers great designs and features, even if it’s mostly comprised of M2 chips that are relatively dated, but when you see that, for example, the M2 Max offers the same CPU performance as a M3 Pro, it makes a customer hesitant to make a buying decision. The waiting game, it appears is now longer than ever.

Knotwords: Gage And Schlesinger At The Crossroads, by Apple

Knotwords is a clever twist on crossword puzzles — so much so that one would expect creators Zach Gage and Jack Schlesinger to be longtime crossword masters who set out to build themselves a new challenge.

One would be totally wrong.

Notes

Apple To Report Earnings On May 2 Following Vision Pro Launch, by Joe Rossignol, MacRumors

Apple today announced that its next quarterly earnings conference call will be held on Thursday, May 2 at 2 p.m. Pacific Time.

Taiwan’s Chips Giant Resumes Operations After Deadly Quake, by Debby Wu and Chien-Hua Wan, Bloomberg

TSMC said overall tool recovery of fabs has reached more than 80% as of Thursday and there has been no damage to its most critical chip-making equipment, including extreme ultraviolet lithography systems. However, certain production lines require more time to return to normal due to greater impact from the quake, it added.

Technological advancements in Taiwan appear to have kept damage and casualties relatively low after the 7.4 magnitude quake struck the island’s east coast early Wednesday. The government revised building codes and other regulations after a 1999 tremblor that killed more than 2,400 people.

Apple Cut At Least 600 Workers When Car, Screen Projects Stopped, by Mark Gurman, Bloomberg

Apple Inc. laid off more than 600 employees in California as part of the decisions to end its car and smartwatch display projects, according to filings with the California Employment Development Department.

Bottom of the Page

Is it technically too difficult for Apple to just take out the M2 chip in Mac mini computers, replace them with M3 chips, and, voila, a new desktop machine for sale? If it is something they can't easily do, then perhaps there is a problem with how the computers are designed?

Is there is a chip supply issue? But surely if Apple is making good profits on both the desktop and laptop lines, and that Apple is the king of just-in-time manufacturing, there is no good reason to favor laptop customers over desktop customers?

Or maybe it is for business reasons? Does desktop purchases cannibalizes laptop purchases? But, does Apple secretly afraid of cannibalizations within its own product lines, the direct opposite of its public image when the company is talking about innovations?

I don't know. But it sure doesn't feel right.

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Thanks for reading.