Developers have been building apps for Apple Vision Pro across numerous enterprise categories, from business productivity and product design, to immersive training and guided work.
To that end, I sat down for a demo of some of the enterprise use cases for the Vision Pro and came away impressed by what the headset has to offer. Much of what the company offers seemed to provide genuinely worthwhile use cases for workers, though, I'm not a jet engine mechanic, so I can't say for sure.
And while these were enterprise apps, they still managed to feel as immersive as their consumer-based counterparts. Though, I don't expect anyone to start downloading them from the App Store for fun.
Overuse of any headset, including Apple’s, could lead to temporary general discomfort, distraction from the real world and “simulator sickness,” which is akin to motion sickness, according to Bailenson.
According to Apple's release notes, the update introduces unspecified bug fixes and is recommended for all users.
But this commercial made me want to yell at my TV each time it came on: “The problem is iCloud storage, not on-device storage!” The free tier of iCloud remains just 5 GB, and the $1/month paid tier offers just 50 GB, which may not be enough to back up even a 64 GB iPhone SE.
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Am I missing something? It feels like this new commercial is just whistling past the single biggest shortcoming in the Apple ecosystem.
It’s very easy for me and you to just declare that Apple ought to just foot the bill to offer more storage for over a billion users worldwide, but we’re not the ones making new TV commercials telling iPhone 15 users they needn’t worry about photo storage. If Apple really wants iPhone users not to worry about photo storage, they should offer more with iCloud, cost-to-Apple be damned.
Proponents of artificial intelligence are quick to list the myriad ways their tech will serve as extensions of our busy brains. But as Apple, Google, and other companies race to bring their AI creations onto our phones, we’re being presented with an opportunity to use these next-gen digital assistants to correct one of our inherent human flaws: poor memory.
Tom Gruber, who cofounded the company that created Apple's Siri voice assistant, says the potential for offloading memory-dependent tasks is the first big leap toward making AI assistants that can truly ape human thinking.
This Earth Day, Apple TV+ celebrates its slate of award-winning original programming highlighting the wonders of our planet and the importance of doing what we can to protect it. From the second season premiere of “Jane,” inspired by the work of legendary conservationist Dr. Jane Goodall, to the immersive “Earthsounds,” a new nature docuseries narrated by Emmy Award winner Tom Hiddleston revealing the untold ways animals communicate around the world, to the wonders of “Prehistoric Planet,” narrated by Sir David Attenborough, Apple TV+ is your home for Earth Day.
Apple is taking 45,000 square feet (4,181 square meters) in a new building in Coral Gables, a wealthy suburb just south of Miami, according to people familiar with the matter, who asked not to be identified because the plans are private. [...] The company already has a smaller office in the vicinity, which has focused mostly on Latin America as well as the advertising business, including selling ad slots in the App Store.
I worked for Apple over a decade ago, during what many current and former employees have described as the end of the Golden Years of Apple Retail. That magical era when the company purportedly cared about nothing more than providing a incredible experience to its employees and its customers.
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Even in my brief time with them over a decade ago, I witnessed too many people ground up in Apple's pursuit of more. No matter how much you may believe that they are ultimately a force of good in the world, remember that if it ever became a choice between you and selling another iPhone, that iPhone is going to get sold. You don't win capitalism through altruism. Apple is not the exception to the rule: there are no exceptions.
I mostly succeeded in no longer reading the comments section of blogs, forums, and other internet corners. Today, I found myself asking me why am I still subscribed to some podcasts that are mostly immature comments from immature people?
So now I have a shorter podcast queue.
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And, yes, I give you permission to skip the comments section of this little web page.
:-)
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Thanks for reading.