That might be the central problem occupying all device manufacturers today: if people have a complaint about their smartphones, it is that they are too interesting, and so improvements aimed at making them even more thrilling represents both a promise and a threat.
A federal judge mostly sided with state and federal antitrust enforcers in the blockbuster case on Monday that ruled Google’s search business was an illegal monopoly, but threw out a claim by several US states that one of Google’s ad tools was designed to give the company an advantage over Microsoft’s Bing.
That piece could help Apple’s defence in its own anti-monopoly case, experts said.
I’m not saying everything should be allowed and everything is a good idea, but I would ask people to want more from their devices. After all, if you don’t think any of the proposed new features others are suggesting, why do you get excited about new hardware announcements? A faster horse?
On the same vein, I would like to see regulators do more: expand the market for third-party native apps without limiting the consumer's choice of smartphones. A world whereby you can play Fortnite on an iPhone so long as all phones look and feel like an Android is not enough.
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